Remember following the North Star…
Once your mission is set everything you do should point in that direction. Everything should be born from that idea. Long-term strategies should be striving to achieve this mission. Shorter-range measurable goals should further the mission. In a nonprofit organization the mission is the purpose. The mission is what keeps the needs of those you are helping in the forefront of your mind.
Do you know your mission? Do you have it memorized? Can you paraphrase it accurately? Is it in your mind daily? Do you start your planning meetings with it? Do you measure the performance of your organization by it?
All members of management, all members of the board, all key employees should be able to reiterate the mission. And not just reiterate, but discuss it with passion. If you believe in it, if the key people in your organization are enthusiastic about it, others will become passionate about it also. And when others are passionate about it, when your staff, your donors, the community are passionate about it, can you imagine the consequences? Can you define PASSION?
Categories: General Information, Governance, Operational Issues
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