Mission Statement: Your North Star

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Susan White

The mission of your organization is why it was created. It is its purpose. It exists for this reason(s) only.

The mission is a pretty important thing. Much thought should be put into the creation of a mission statement. It should be clear, concise, and to the point. Many good mission statements are a paragraph or less in length. There is no set rule, but the more specific your mission statement, the easier it will be to build a framework for your organization, the easier it will be to set the strategic goals of your organization.

Remember – If you believe in something, there is no reason not to be passionate about it. It’s the reason you chose nonprofit work in the first place, now isn’t it.

Categories: General Information, Governance

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